Article: RSS, ads and search engines (Google, Yahoo)

Google and Yahoo support ads (advertisements) in syndicated content, RSS feeds. The items could be syndicated news, search results or web logs, and will combined with the output of an ad server. The ad server provides keyword or content based targeted ads that are incorporated directly into a RSS feed, giving new advertising opportunities and earning opportunities to the provider of the feeds and/or the search engine.

Leave a Reply

You must be logged in to post a comment.